Some Fine Points About Fining

Notice of apparent liability illustrates questionable priorities in FCC’s “base forfeiture” calculation approach.

March 31, 2010, was probably not a good day for Daniel Smith, the individual licensee of a stand-alone FM in scenic Belle Plain, Kansas (just a hop, skip, and 26-mile jump down the road from Wichita). That’s when the folks from the Enforcement Bureau arrived to inspect his station. Seven months later, he’s looking at a Notice of Apparent Liability (NAL) that says he owes the guv’mint $25,000

While that’s a healthy fine for sure, closer analysis of Mr. Smith’s alleged transgressions and the way the Feds are calculating his penalty provides some interesting, and possibly troubling, insight into the FCC’s priorities.

It’s safe to say that Mr. Smith was apparently not a stickler for complying with the Commission’s rules.  Here's what the NAL tells us about the inspection of his station:

The inspection team checked the station's EAS gear (as inspection teams routinely do) and found it wasn’t working “because the power cord was disconnected” . . . well, because of that and also because it hadn’t worked for some time. How long? Mr. Smith said that his EAS system stopped working “sometime between the year 2000 and the year 2006”. Mr. Smith is apparently not a man of precision when it comes to dates . . . or record-keeping, for that matter: he reportedly had no logs indicating the last EAS test his station had sent or when the EAS rig went south on him. (He said he did try to hire an engineer to fix it, but “the engineer was too busy”.)

Moving on to the station’s public inspection file (again as inspection teams routinely do), the agents found no quarterly issues/programs lists for 2009 or 2010 – an omission that Mr. Smith readily acknowledged. 

Stepping outside to eyeball the station’s tower, the inspectors observed that the paint was faded and bare in spots. Not surprising, because the tower hadn’t been painted (according to Mr. Smith) since it was erected in 1996. And about those three flashing beacons on the tower – that is, the beacons that were supposed to be flashing. They were either not flashing or not lit at all. Par for the course, apparently, since “several” of the sidelamps on the tower weren’t working either. 

The station had no automated system to monitor the tower lights, and Mr. Smith said that the station’s staff wasn’t checking the lights every day, as required by the rules. He said he knew the sidelamps weren’t working, but wasn’t aware the flashing beacons weren’t on. He had no record of any tower observations, although he did recall having looked at the tower a couple of days before the inspection. However, since that observation occurred during the day when the “the lights were not exhibited”, it didn’t clue him in that the lights weren’t working.

If we assume that the NAL’s description of the situation is accurate, a $25K fine would not seem out of the question. But how, exactly, did the Enforcement Bureau get to that number?

It started by identifying four rules which had apparently been broken: (a) failure to maintain operational EAS equipment (Section 11.35(a)); (b) failure to make daily observations of tower lighting (Section 17.47); (c) failure to keep the tower painted and cleaned (Section 17.50); and (d) failure to place quarterly issues/programs lists in the public file (Section 73.3526).

Then it went to the books to find the “base forfeiture amount” for each. Those were: (a) $8,000 for EAS; (b) $2,000 for tower lighting observation; (c) $10,000 for tower painting; and (d) $10,000 for the public file.

Let’s take a moment here to contemplate those numbers. If the amount of the “base forfeiture” may be seen as an indication of the relative importance of the underlying rule, then keeping the tower painted and the public file complete are (at $10K each) apparently really important, keeping the EAS gear up and running ($8K) pretty important, and making sure the tower lights are on (a mere $2K) not so much.

Does that make sense? In terms of potential impact on the safety and welfare of the public, shouldn’t it be more important to keep your EAS system running? After all, EAS alerts – about, say, the approach of a destructive storm or a dangerous chemical spill or a pandemic – could affect most if not all the station’s audience in a very direct and meaningful way. Why, then, are EAS violations treated more gingerly here?

And as between tower painting and tower light observations, why is the former five times more important that the latter? Tower visibility at all times is, of course, important to air traffic. But during daylight hours even a poorly painted tower can often be seen. That’s not true of an unlit tower at night, regardless of the quality of its paint job. In view of that, shouldn’t attention to tower lighting be encouraged at least as aggressively as tower painting? (Actually, the Commission’s menu of standard fines does provide a $10,000 penalty for “failure to comply with prescribed lighting and/or marking”, but for some reason the Enforcement Bureau invoked the $10K only with respect to the tower’s paint job in Mr. Smith’s case.)

And as between tower visibility generally and EAS problems, again, doesn’t EAS have an overall greater potential impact on the public? A plane crash into a tower, tragic as it may be, is a relatively rare occurrence with a relatively limited effect on the public. By contrast, a tornado, wildfire, earthquake, terrorist threat, etc., etc. – i.e., the stuff of EAS alerts that occur all the time – are of direct importance to far more of the public. If we’re going to rank such things by their potential for affecting the public, aren’t the current fines for EAS, tower lighting observations and tower painting out of whack?

And then there’s the public file rule. $10K? Really? Back in 1997, when the Commission imposed its current “base forfeiture” approach, it defended the high “base” fine for omission of issues/programs lists because, supposedly, such an omission “diminishes the public’s ability to determine and comment at renewal time on whether the station is serving its community”. But historically, the public has demonstrated a nearly wholesale lack of interest in issues/programs lists. (That could be because the public has a more direct and effective way of determining whether a station is serving its community: that is, by listening to or watching it.) It seems clear to this writer, at least, that the $10,000 base forfeiture for omission of issues/programs lists is grossly disproportionate.

Getting back to Mr. Smith’s case, the Enforcement Bureau could simply have added up the base amounts for the violations it had identified, which would have produced a $30,000 fine. But the Bureau got fancy. It reduced the public file component of the fine from the maximum of $10K to a somewhat more reasonable $4K because the station’s public file “contained a portion of the items required.” (This is arguably consistent with the Media Bureau’s recently announced policy of dealing out $10K fines to licensees missing 12 or more lists – although where the MB folks came up with the “12 or more” break point is not clear. Equally unclear is why a licensee missing five lists, as in Mr. Smith’s case, should be liable for a $4,000 fine, as opposed to any other dollar figure. There appears to be no obvious “per missing list” multiplier at work here.)

That reduced the total to $24,000. But the Enforcement Bureau then tacked on another $1,000 to the EAS violation because Mr. Smith, as it turned out, had a record of violating the EAS rules back in 1997. 

Wait a minute. He was specifically alerted to the EAS rules in 1997, and yet by 2000 (or maybe as late as 2006), his EAS gear wasn’t working and he did nothing about it? For at least four, maybe as many as 10, years? And the Bureau thinks that that warrants a mere $1,000 uptick in the fine?

It’s possible that there are a whole host of other factors, not apparent in the NAL, that affected both Mr. Smith’s conduct here and the Enforcement Bureau’s response. But from the NAL alone, the Bureau’s (and, ultimately, the Commission’s) priorities are plainly subject to question.   Nevertheless, the one message that comes through loud and clear here is that the Enforcement Bureau is still actively engaged in the enforcement business, even if its calculations may be dubious.

Webcasters: Here's Your Chance to Sound Off On SoundExchange

When the Copyright Royalty Board announced a sharp increase in the royalty rates to be paid by webcasters for the years 2006 through 2010, many predicted the imminent demise of Internet radio.  That hasn't happened..yet.  But it's not for lack of trying by the recording industry and the CRB. Have you ever heard the term "kick 'em while they're down".  Well, the CRB appears to understand it, as it issued a Notice of Proposed Rulemaking on December 30 which could result in a six-fold increase in a major administrative responsibility of most webcasters. 

While the webcasting community's anger toward the CRB predictably stems from the royalty decision, we often find that the attendant administrative requirement of filing information  with SoundExchange concerning all the songs played on your Internet stream for two seven day periods of each quarter is an effective barrier to entry for those radio stations who are not already on the Internet.  This is especially true for smaller stations or those that allow their DJs to engage in a more free flowing format which increases the breadth of songs played. 

Our instruction to clients that the regulations formally known as "Notice and Use of Sound Recordings Under Statutory License" require that they compile information about each song played  (including song name, artist name, IRSC code or album title and lable and the frequency of play) in ASCII format and either: (a) in Microsoft Excel or (b) Corel Quattro Pro format AND send it to SoundExchange, Inc via: (a) File Transfer Protocol, (b) E-mail, (c) CD-Rom or (d) on a floppy disc each quarter has been met with a pretty standard response of "that will require me to hire at new staff person -- or at least a part timer".   

The December 30, 2008 NPRM proposes one significant rule change and several smaller ones.  The really bad news, especially for smaller broadcasters, is that the CRB is proposing to make this quarterly report an actual "census filing", which means it would cover the entirety of every quarter, instead of just being a "representative filing" consisting of two weeks of the quarter (it likely will also require all webcasters to engage in precise performance counts, which could bring the added expense of updating your streaming software).  The CRB explains that this change is needed to ensure that royalties are paid out to copyright holders based on the actual use of their works, not just the estimated use.  The CRB does, however, exempt three services from this year-round reporting requirement: 

  • Pre-existing satellite digital audio radio services (Sirius XM);
  • New subscription services; and
  • Business establishment services.

The CRB also seeks answers to the following questions as a means to improving the technological delivery of these records to SoundExchange: 

  • Has any commercially available software become available since 2006 that would allow for this information to be delivered in a spreadsheet format other than Microsoft Excel or Corel Quattro Pro? Woudl they be compatible with SoundExchange's software format? What would be the associated cost? 
     
  • Have there been technological developments, including improvements to security, that would allow web-based delivery to be added as a fifth accepted method of sending quarterly reports to SoundExchange? Would web-based delivery be more efficient and cost
    effective? 
     
  • Are there any other improvements to the reporting system that can be made in light of the technological developments of the past two years? 

The last question seems to be an open invitation to let the CRB know just how onerous the recordkeeping requirement can be and enlighten them as to the deterrent effect it is having on small radio stations that wish to have an online presence.  Whether you want to make a bold, far-reaching statement or simply let the powers that be know that two weeks of playlists per quarter is plenty, your comments must be filed by January 29, 2009.